Doing Business In China: News Information Podcasts Trade Shows Consulting China

Home

Getting Past The China Market Hype

Paul Denlinger, CEO of China Business Strategies and author of ChinaVortex.com shares his insights on the China market hype and why most U.S. market entries fail in China.

download podcast

About Paul Denlinger

Paul Denlinger's life reads like a Who Is Who of business in China. As a senior manager he worked in the past two decades both Chinese and Western companies with sounding names like Shanda, Unilever, Philips, TSMC, Acer, Walt Disney, McDonald's, BMW and even the state-owned newswire Xinhua is on his reference list.

Telecom and information technology have been at the core of his activities in China, working with companies like Nokia, Asiainfo, Intel, Microsoft and Lenovo.

A true polyglot, he has held management positions in marketing, advertising, TV production, and information technology. In addition, he has taught in university. He holds an MA degree in linguistics from the University of St. Andrews in Scotland.

While working at Ogilvy & Mather Taiwan, he also served as an evangelist for its in-house computing initiative, driving adoption in the creative department.

He has also taught at the university level at Soochow University in Taiwan, where he set up the first the computer-assisted instruction for curriculum for the College of Liberal Arts.

In addition, he established his own corporate video company, On Cue, to service corporate clients. He served as senior producer and writer at the company.

Paul has developed a versatile, action-oriented and pragmatic approach to problem-solving. He has earned a reputation for his ability to tackle a wide range of problems, and engages exceptionally well with people from the boardroom to the plant floor, in English and Chinese.

ChinaBiz Speakers