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Fashion - China's Wide Open
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Fashion - China's Wide Open
9/28/2011
- In the West, Retail Rule Number One has long been:
Women
Shop. In China, the world's largest market for many things - including cars, luxury watches, deluxe accessories, and now apparel - men have been driving much of the discretionary consumption. That's changing now. Michael Zakkour started sourcing and selling apparel in China more than a decade ago. For the past year, as Prinicpal at Technomic Asia, he's been focusing on understanding How, What, When, Why, and How Much is sold in China's retail.
See Michael present live in New York City at the Fashion Institute on Oct 3:
Fashion, Beauty, and Status - 1 Year on the Front Lines in China's Luxury and Apparel Markets
PODCAST
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