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adidas and The Beijing 2008 Olympics
Written By: Christine
2007-08-02 03:23:36

Erica Kerner Director of Beijing 2008 Olympic Program, adidas China Erica Kerner, Director of Beijing 2008 Olympic Program for adidas China tells us about the company's sponsorship of the Olympic games and its brand strategy of being China's leading sportswear company with over 4,000 retail stores in China by 2008.

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This China business podcast was brought to you by The China Business Show and wsRadio.com.

Billions: Selling To The New Chinese Consumer
Written By: Christine
2007-08-15 03:11:20

Tom Doctoroff of JWT Tom Doctoroff, Greater China CEO and Northeast Asia Director of JWT talks to us about his book Billions: The New Chinese Consumer and discusses the fundamentals of what makes Chinese consumers tick.

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This China business podcast was brought to you by The China Business Show and wsRadio.com.

An Introduction To I-Merge
Written By: Christine
2007-09-13 09:39:57

Jan Van Den Bergh, CEO of i-merge shares his experience as an experienced new media entrepreneur in Europe who now has an interactive agency in Shanghai.

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i-merge, Boondoggle Survey On Recommendation Behavior of China's Internet Users
Written By: Christine
2007-11-06 09:39:57

Jan Van Den Bergh, President of i-merge tells us about the latest results of an i-merge/Boondoggle survey in conjunction with Sinomonitor which talks about the growing trend of recommendation behavior among internet users in China.

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There are 9 items tagged with Advertising. You can view all our tags in the Tag Cloud

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«
01Wyland - World Renowned Marine Life Artist
02Guy Kawasaki - Managing Director, Garage Technology Ventures & Co-Founder, Alltop.com
03Mihela Hladin, Founder of Greennovate
04Interview With Chris Johns, Editor in Chief, National Geographic Magazine
05Introduction To Renee Hartmann, Co-Founder of Eno
06Interview with Marc van der Chijs, CEO, Spill Group Asia and Co-Founder of Tudou
07Boomtown Beijing A Documentary By Siok Siok Tan
»
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Business Culture & Strategy

Janet Carmosky - Thoughts On International News Coverage Of The Beijing Olympics Janet Carmosky, co-founder and CEO of The China Business Network shares her thoughts on international news coverage of the Beijing Olympics based on initial reaction by Chris... Read more...

Hot Topics

David Wolf - President and CEO of Wolf Group Asia on the Beijing Olympics David Wolf, President and CEO of Wolf Group Asia, Ltd. shares his thoughts on the Beijing Olympics and his recent blog posts from mainstream media coverage to sponsorship and ... Read more...

Advertising and PR

Scott Sykes - VP, Technology and New Media Practices, Weber Shandwick China Scott Sykes, VP, Technology & New Media Practices for Weber Shandwick China shares insights on the PR industry in China and the role new media is playing in client strateg... Read more...

Technology

Alex Huot - Internet Manager, International Olympic Committee (IOC) Alex Huot, Internet Manager for the International Olympic Committee talks about the role the IOC's Olympic.org site plays in support of the Beijing Olympics, leveraging web 2.... Read more...

Travel and Tourism

Roy Graff - Managing Director of ChinaContact Roy Graff, Managing Director of ChinaContact shares his insight on opportunities in outbound Chinese tourism, the Beijing Olympics and the upcoming WTM-ChinaContact forum in L... Read more...

CSR & Going Green

Mihela Hladin, Founder of Greennovate Mihela Hladin, Founder of Greennovate shares her insight on China's green sector and her company's involvement in raising environmental awareness in China's 2nd and 3rd tier c... Read more...

Finance and Investing

Rebecca Fannin - Author, Silicon Dragon and International Editor, Asian VC Journal Rebecca Fannin, author of Silicon Dragon and International Editor of the Hong Kong weekly Asian Venture Capital Journal talks about her book and shares her personal insight on... Read more...

Education

The 4th Annual China Business Plan Competition Asher Epstein, Managing Director of Dingman Center for Entrepreneurship at the Robert H. Smith School of Business gives an overview of this year's China Business Plan Competit... Read more...

Profiles and Perspectives

Paul Denlinger's Rebuttal Of the Economist's Angry China Article Paul Denlinger, CEO, China Business Strategy and tech blogger behind China Vortex responds to the Economist's "Angry China" article. Paul's article Whats Wro... Read more...

Entertainment and Media

Jeremy Goldkorn - Founder, Danwei.org on Western Media and the Beijing Olympics Jeremy Goldkorn, Founder and Editor In Chief of Danwei.org shares his thoughts on the Beijing Olympics, misperceptions of China by western mainstream media and China's evolvin... Read more...

Retail & FMCG

Introduction To Renee Hartmann, Co-Founder of Eno About Renee Hartmann Renee Hartmann, CFA. Renee is a co-founder of eno, and eno’s COO. Renee came to China in 2000 to start up Ogilvy and Mather’s Mainland China ... Read more...

Hospitality and F&B

Greg Duerfeldt Moon River Diner Shanghai China

A Successful American Restaurateur In China Greg Duerfeldt, Founder of Moon River Diner , talks to us about the rewards, challenges and opportunities of being a successful American restaurateur in China. ... Read more...

Human Resources

The Rising Costs And Challenges Of Human Resources In China Janet Carmosky shares insight on the growing human resource challenge companies face in recruiting, retaining and controlling costs in China. downlo... Read more...

Education

China Book Authors

Ernie Tadla How To Live & Do Business With The Chinese

How To Live & Do Business In China Ernie Tadla, founder of Odyssey Consulting and Author of the book How To Live & Do Business In China talks to us about the importance of gaining a deeper level of underst... Read more...

Retail & FMCG

Sourcing

Global Sources China Sourcing Fairs In Shanghai Peter Zapf, Vice-President of Community Development for Global Sources tells us about what to expect at the upcoming China Sourcing Fairs being held in Shanghai December 12th-... Read more...

Law

China's New Labor Contract Law Steven M. Dickinson, Partner and China Manager of Harris Moure PLLC gives us a breakdown of China's new Labor Contract Law and its implications to companies in China. ... Read more...